Years Of Experience
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Content Management Systems
Brand Identity Package
Brand Vision Workshops
Messaging and Taglines
DIGITAL STRATEGIST AND EXPERIENCED EXPERIENCE CHAMPION
Hello! I’m Christian Gordy.
As a UX leader, product designer, design thinker and user champion, I synthesize the needs and goals of users, product owners, testers and developers with business requirements to ensure the best possible digital experience.
I’m an established experience design leader with over a decade of experience. I oversee diverse interdisciplinary teams, fostering relationships with both designers and stakeholders to establish design practices that people want to work with and be a part of.
I approach both design and leadership with a focus on people, establishing empathy for the people who make and the people who use the products and services I help bring to life. Throughout my career I’ve collaborated with a diverse set of brands including The Common Application, Washington DC Public Library, The Small Business Administration and General Services Administration, leading design teams to create insight led, human-centered experiences that ensure both business and user needs are met. My UX practice combines product design, service design, design thinking, research and experience strategy, all with a relentless focus on the end user.
Lead UX Designer
the Common Application is a free college application tool with over 3 million applications processed yearly and over 200 member colleges and universities.
The challenge was the need for students to input completed courses and grade in a way that member colleges can import into existing data bases. This feature was required to be accessible and responsive for all devices.
The approach started with research which included assessing current transcript formats and grading systems worldwide. Next steps were ideation using white boards and Mural.
Following ideation, we started testing low fidelity mockups with high school students, counselors and college administrators. We received invaluable feedback which influenced accessibility, usability and functional features.
We presented findings to stakeholders and technology leaders and started testing again with high fidelity mockups.
As a result of this collaboration user-focused effort, we developed a transcript entry feature that was engaged more that 1.5 millions time in the first year. The feature was launched completely accessible and responsive to work with various screen sizes.
The District of Columbia Public Library is a vibrant center of activity for residents and visitors in the nation’s capital. The library provides environments that invite reading, learning and community discussion and equips people to learn all their lives, to embrace diversity and to build a thriving city.
The challenge was to create a user guide based on the style guide for the new brand for the public library system. The user guide needed to include presentations, flyer templates, web graphics, and signage.
The approach started with research which included interviews with multiple library staff. We interview various levels and roles including managers, designers and developers.
Following interviews, we started creating organized catalogs of Presentations to be used with Canva and Powerpoint. We also started a searchable database of images and graphics. All
As a result of this collaboration effort, we created a detailed living design document and an accompanying digital library with tutorials and videos.
The General Services Administration needed to modernize the procurement process for the federal government. The old process is outdated, very hard to use, and unstable.
The approach started with research and testing. We tested interacted prototypes with over 50 users. We tested various features such as onboarding and log on, vendor selection and saving searches, and filtering and sorting.
Following interviews, we worked with a full development team to incorporate high-fidelity mockup into code.
The Small Business Administration (SBA) is a cabinet-level federal agency fully dedicated to small businesses. They provide counseling, capital, and contracting expertise and is the nation’s go-to resource and voice for small businesses.
SBA needed to update and modernize the self-certification online process. The old system consisted of various applications, forms, emails, and mailed documents. The web-based application was created on multiple outdated platforms. The requirement was to create one accessible, responsive and user-focused application.
The approach started with research. We interviewed all groups within the certification team to understand what system(s) are currently in use and what are the pain points of those systems. These interviews included minority owned, women owned, HUB zone and veteran owned businesses. We discovered that these systems were were developed independently using different platforms, databases and front end frameworks.
Our next steps started with information architecture which include card sorting exercised low-fidelity mock-ups and interviewing current users and contributors in all areas.
Following interviews, we ideated and tested and repeated in order to create a centralized application with dashboards, alerts, notifications, help chat features, and a visual progress tracker.